As SEO becomes more complex, it involves more considerations than SEOs enjoyed in the “ten blue links” era
The relentless pace of change in search challenges search engine optimization professionals, but tools are evolving to help. Search Engine Optimization remains the stalwart mainstay of digital marketing, with search driving around 50% of website traffic on average, according to an analysis of SimilarWeb data by Growth Badger. But the practice of SEO has become more complex and it involves more considerations than SEOs enjoyed in the “ten blue links” era. Today, SEO includes everything from content marketing and distribution to user experience. Even the core job of gathering and…
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