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Google Trusted Store badge for merchants with excellent shipping and returns services

Plus, Google releases new Google Merchant Center Insights reports. Earlier we reported about the Google Shopping experience scorecard where Google said it would reward merchants that provide an “excellent customer experience” with “a boost in rankings,” “a badge” and “other benefits that will help consumers find your business,” within the Google Shopping tab in Google Search. Google now announced this reward is through the “Trusted Store badge” that can be seen on free Google Shopping listings. Google said “merchants who provide excellent shipping and returns services, for example, may receive a badge indicating they’re…

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