TikTok testing search ads
Many brands already know TikTok drives sales. TikTok search ads could help attract qualified traffic (and get valuable keyword data). TikTok is starting to roll out ads within its search results. The video ads have a “Sponsored” label, are located above the “Others search for” section, within the top four results. What it looks like. Here’s a screenshot of a TikTok search ad on the results page for [skincare routine], via a tweet from David Herrmann, president of Herrmann Digital, a paid social advertising company. More details on TikTok search ads. The beta test…
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