Pinterest introduces hosted checkout for merchants
The new feature attempts to make the checkout process easier for merchants to convert shoppers by removing several steps. Pinterest just introduced an easier way for shoppers to check out on their platform. Hosted checkout is here. Hosted checkout is being launched first on Shopify and provides Pinterest merchants and advertisers an easier way for their shoppers to check out. The new feature should remove several steps from the current purchase process, which should increase conversions and decrease cart abandonments. Improving the current process. Previously, merchants and advertisers who used Pinterest to…
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