SEO 

4 SEO tweaks to transform Q4 sales

Adapt to recent Google updates while maximizing brand visibility, traffic and sales potential in time for Black Friday and Cyber Monday. SEO drives 43% of all website traffic and helps brands reduce paid search costs. During the shopping-heavy holiday season, SEO becomes even more important as ready-to-purchase consumers search for specific products. It’s time to bet on smart SEO strategies and pay attention to sales-impacting updates Google has made to its search algorithms. Just over the last five weeks, Google has introduced four big changes that affect page rankings, as…

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