Marketing 

Google’s Local Services Ads platform has a problem with spam

Fake business names, virtual offices, multiple rankings… Google has a spam issue with LSAs and getting it fixed is easier said than done. There is (or will soon be) a Google Local Services Ads spam problem coming to a town near you. I primarily run Local Services Ads for personal injury law firms, and most of the problems I’m encountering are in California. Admittedly, I can’t speak for every vertical or geographic region. But what follows are some of the LSA spam issues – and how Google might remedy them. How much spam…

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