Top video marketing trends for 2023 and beyond
Learn why vertical video is the future of advertising, plus tips for getting ahead with TikTok, Reels and Shorts in your toolkit. In today’s world, video ads are the most effective way for businesses to reach their target audience and promote their products or services. During my SMX Next presentation, we reviewed three innovative trends for video, which helped create a deeper conversation around the role that data and analytics play, along with targeting and optimization. Let’s revisit some key strategies, questions and thoughts from the presentation. The rise of…
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