Twitter introduces mandatory verification for advertisers
As Twitter’s traditional blue check mark system reaches its conclusion, the social media platform’s newly introduced paid verification process is causing quite the chaos. Starting April 21, verified check marks will be necessary for brands running ads on Twitter. Unless they’re spending over $1,000 a month, that is. A copy of the email was posted on Twitter by Matt Navarra. Why we care. To avoid paying the $8 a month for verification, your business will either need to spend $1,000 a month in ads or have a gold checkmark (which also…
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