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Month: July 2023

Latest News 

Apple’s TestFlight Now Supports visionOS Apps

news

Apple has announced support for visionOS apps within TestFlight, its tool for developers to test their apps before release. Since the App Store is the only distribution method for iOS apps, Apple created TestFlight as a way for developers to beta test their apps and get feedback from users. With the upcoming Vision Pro, Apple has added support for visionOS in TestFlight. The company made the announcement via its developer program: In addition, TestFlight now supports visionOS apps for internal and external testing, as well as testing iOS and iPadOS apps…

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Marketing 

National Geographic Lays Off All Staff Writers, Will Rely On Freelancers

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National Geographic magazine has laid off its remaining 19 editorial staff and will rely on freelancers moving forward. National Geographic is one of the most iconic magazines in the world and has entertained and educated children and adults alike for generations. Unfortunately, in the digital age, the magazine struggled with dwindling readership and reduced budgets, significantly impacting the kind of reporting and photography that made the magazine what it was. According to The Washington Post, the remaining writers were informed of the decision Wednesday, although they knew it was coming since…

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Bing 

Apple Makes Bing The “Default Search Engine” For Siri

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One of the things that you might have missed if you weren’t paying really close attention to the live blogs of the Apple WWDC keynote is that when iOS 7 comes out Siri will be able to directly search Twitter, Wikipedia — and Bing. From a search perspective that’s potentially huge news. I’m speculating that […] One of the things that you might have missed if you weren’t paying really close attention to the live blogs of the Apple WWDC keynote is that when iOS 7 comes out Siri will…

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google 

Google won’t build alternate IDs, doubles down on FLoC; Thursday’s daily brief

news

Plus, how to get your speaking pitches noticed Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, Did you attend SMX Report last week? Before we get into that, first allow me to introduce myself. I’m Kathy Bushman, Director, Events Content at Third Door Media. That means I work closely with our editorial team…

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Social 

TikTok invites creators to make ads for marketers in new pilot

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Advertisers can share job briefs with creators in the TikTok Creative Challenge portal and successful entries will be financially rewarded. TikTok is testing a new feature that connects advertisers and creators in a financially beneficial way for both parties. Under the new program, titled TikTok Creative Challenge, marketers can share ad briefs with relevant U.S.-based creators, who will then have complete creative freedom to make a video entry for consideration. Should their submission get approval from the marketer, that creator will then receive payment based on the video’s performance. Why…

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Social 

How Facebook ranks content in 2023: Feed, Stories, Reels and more

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Here’s everything we know about how Facebook ranking algorithms work to help you maximize your visibility and engagement. Facebook has updated its resource explaining how it ranks content across its website, including Feed, Stories and Reels. Meta has also announced new tools and features for improved transparency on the social network, which will better assist marketers. Why we care. Marketers and advertisers need a strong understanding of how Facebook ranks content in order for them to make informed decisions about their campaigns to achieve maximum visibility and engagement. What’s new? Meta published…

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