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Year: 2023

SEM 

What ads look like in the new Google Search Generative Experience

news

Advertisers won’t be able to track how ads perform in the new Google while it’s experimental. Google will have search ads on its all-new search engine, the new Google Search Generative Experience on day one. Advertisers won’t be able to opt out of showing ads on the new search experience – at least not immediately. Google will be closely watching the performance of ad placements and experiences throughout this experimental phase. Ads on the new Google Search. Google will display search ads as part of this new search experience. Ads will be a…

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Latest News 

Apple Leaker Goes Dark After a ‘Multi-Step Sting’ Operation

news

A leaker claims Apple launched a “multi-step sting” operation to uncover their source, causing leaker and source to go dark. Analyst941 was a leaker that uncovered and disclosed a number of features and releases that no one else had ferreted out. WPN has previously quoted the leaker. Analyst941 posted a message on MacRumors forums to say goodbye and provide some details on what happened. As pointed out by 9to5Mac, Analyst941 had mentioned in Twitter posts that they were receiving their information from a sibling that worked at Apple, even going so far as to disclose that their sibling…

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Marketing 

Meta Taking Steps to Block News for Canadian Users

news

Meta is taking steps to block news from displaying for Canadian users in response to a bill that would force the company to pay for news. Canada is on the verge of passing a bill that would require tech companies to compensate publishers for the news they link to. Bill C-18 is similar to a bill that Australia passed, leading to a standoff between Meta and that country. Just as it did with Australia, Meta threatened to block news on its platform in Canada. According to Financial Post, Rachel Curran, head of public…

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Bing 

Bing Chat available to more users, gains more visual answers, chat history and third-party developer capabilities

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Over half a billion chats were conducted on Bing Chat since it launched, 3-months ago. Microsoft is now rolling out its new Bing Chat to all users who download Microsoft Edge, there is no more waitlist. Over half a billion chats were conducted on Bing Chat since it launched 3-months ago, Yusuf Mehdi, Corporate Vice President, said. What is new There are four main points of what is new with Bing Chat: Removal of the waitlist for Bing Chat by going from a “Limited Preview” to an “Open Preview” Gaining more visual…

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google 

Google fixing two search bugs; review snippets and soft 404 detection

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These bugs lead to some pages being removed from the Google search results or the stars being removed from the Google search results. Google has confirmed it is fixing two search related bugs that impact what is shown and displayed in the Google search results. The issues are with review stars showing in the search results and how Google processes soft 404 documents. The two issues seem to be unrelated but are both being addressed and fixed by Google. Soft 404 bug leading to de-indexing issues A couple of weeks…

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Social 

WhatsApp Is Bringing Side-by-Side View Toggle to Tablets

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A new beta of WhatsApp is bringing a welcome feature, giving users the ability to toggle the new side-by-side interface for tablets. A recent update to WhatsApp introduced a new interface for tablets that took advantage of the increased screen real estate compared to a phone. Users who preferred the old interface were out of luck, with no way to switch back. According to WABetaInfo, WhatsApp is testing a feature that would allow users to toggle side-by-side view off and use the old phone-style interface on tablets. WhatsApp side-by-side toggle –…

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SEM 

New update to Meta Ads location targeting

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Meta quietly rolled out the change without making any announcements. For some accounts, Meta has just updated its location targeting settings. What’s changed. In the past, Facebook’s default setting for targeting locations was “Living in or recently in this location.” This meant that without making any alterations to the settings, advertisers would reach individuals who either resided in the selected locations or had recently visited them, regardless of their permanent address. There were four available options to choose from: People living in or recently in this location People living in this…

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SEO 

How to prioritize SEO keywords for content creation

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Having thousands of potential keywords worth targeting is overwhelming. Learn how to prioritize keywords when creating SEO content. When it comes to SEO, there is always something to do. It’s easy to get sidetracked by the next shiny thing instead of focusing on the tasks that will move the needle for the business. Having hundreds, thousands, or even millions of potential keywords worth targeting is overwhelming. You need to prioritize SEO keywords and create a measurable plan. How do you get started? Read on to find top tips on prioritizing SEO…

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Latest News 

Intel’s Latest Earnings Were a Bloodbath

news

The hits keep on coming for Intel, with the latest earnings report delivering the worst quarterly loss in company history. Intel reported $11.7 billion in revenue in its first quarter, a 36% decline year-over-year. Losses per share came in at $0.04 adjusted, a 133% annual decline and the worst quarterly performance in the company’s history, according to CNBC. Despite the historic pounding, the results were actually slightly better than analysts expected. “We delivered solid first-quarter results, representing steady progress with our transformation,” said Pat Gelsinger, Intel CEO. “We hit key execution milestones in…

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Marketing 

Apple’s AI Efforts Hampered by ‘Organizational Dysfunction’

news

Apple is falling behind its Big Tech rivals in the race to functional AI, hampered by internal issues and a lack of “a lack of ambition.” Apple achieved early acclaim when it launched its Siri virtual assistant, but the company has done little to nothing to capitalize on that early effort. In recent months, it has seen Microsoft and Google launch large-scale AI models, in ChatGPT and Bard, but seems to have nothing to answer with, despite hiring Google executive John Giannandrea to head up its efforts. According to The Information,…

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