Google to honor new privacy laws and user opt-outs

Google is enabling Restricted Data Processing and honoring user opt-outs via Global Privacy Controls signals in light of new state laws. Restricted Data Processing (RDP) (which is when Google limits how it uses data to only show non-personalized ads) for new state laws: Google will update its ads terms to enable RDP for these states as their laws take effect. This allows Google to act as a data processor rather than a controller for partner data while RDP is enabled. No additional action required if you’ve already accepted Google’s online…

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