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Year: 2024

OpenAI GPT-4o Mini Wallops Competition

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OpenAI rolled out GPT-4o mini, a replacement for GPT 3.5 Turbo that is more powerful than other models in its class. Because it’s hyper efficient, GPT 4o mini will make AI available to more people at a cheaper price through better end-user applications. GPT-4o mini GPT-4o mini is a highly efficient version of GPT-4o that is cheaper to run and is fast. Despite it’s designation as “mini” this language model is outperforms GPT-4 and GPT-3.5 turbo, as well as solidly outperforming Google’s comparable model, Gemini Flash 1.5. Preliminary scores by…

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Nothing Phone (2a) Plus launching in India on July 31. All we know so far

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Shortly after the launch of the CMF Phone 1, Nothing is now gearing up to launch another smartphone, the Nothing Phone (2) Plus. While no details have been leaked or confirmed by the company, Nothing has confirmed that the new smartphone will be launched globally on July 31st. Informing about the new launch in a post on X (formerly Twitter), Nothing India wrote, “Plus. More. Extra. An extraordinary new smartphone is coming. Get ready for Phone (2a) Plus.” Nothing Phone (2a) Plus was earlier spotted on the UAE’s TDRA certification website,…

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NASA’s Sunita Williams explores watering plants in space: When will Starliner astronauts return to Earth?

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NASA astronauts Sunita Williams and Butch Wilmore, who are overstaying in space, are busy utilizing the extra time carrying out experiments, emergency drill and research on the International Space Station. ‘How plant absorb water in microgravity?’ On Wednesday, NASA (National Aeronautics and Space Administration) reported that Indian-origin Sunita Williams and Butch Wilmore, who skyrocketed to space on Boeing’s Starliner spacecraft on July 5, “continued exploring ways to effectively water plants in the weightless environment”. The two NASA astronauts took turns in the “Harmony module”, testing how root models and plants of various sizes would absorb…

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Google Business Profile chat is gone and call history going away

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This is just a reminder that Google has discontinued Google Business Profile chat yesterday and call history is going away. Google Business Profile chat feature will no longer initiate new chats, with existing chats to stop working on July 31st. Plus, Google Business Profiles will remove call history at the end of this month. This is not new, we told you this was coming a few months ago when we wrote – Google Business Profile chat and call history going away. New chats gone. Now if your customers or prospects try to…

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AI Has Changed How Search Works

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This extract is from SEO in the Gemini Era by Marie Haynes ©2024 and reproduced with permission from Marie Haynes Consulting Inc. Much of the SEO advice you will see online today is borne from shared community wisdom that was learned about Search in the days before Google was actively using AI. So much of what many of us do as SEOs and treat as standard practice is based on a search engine that was a list of heuristics – handwritten rules programmed by humans. So much has changed. For…

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YouTube Expands Shorts Toolkit: Auto Layout, Text-to-Speech, & More

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YouTube has introduced new tools for Shorts, designed to make content creation more accessible. The news comes as part of the third installment of “Release Notes,” featuring YouTube’s Chief Product Officer Johanna Voolich and Creator Liaison Rene Ritchie. Breaking Down Barriers To Creation YouTube Shorts, which has garnered 70 billion daily views, is simplifying the creation process. “We want to inspire creation and introduce tools that make it easy on Shorts,” said Voolich during the announcement. New Features Coming to Shorts Auto Layout: This Android-exclusive feature automatically tracks the main subject when…

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Holistic Search Strategies: Attain Superior Growth & ROI With Organic & Paid Tips

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Silos don’t cut it anymore. User journeys are too complex for you to view and track channels separately. To improve your campaign performance, you need a holistic view of your marketing activities and how they intertwine. This is especially true for organic and paid search strategies. You need to be front and center with your ideal customers at multiple touchpoints, including active interactions and passive awareness. An ideal marketing strategy has paid and organic campaigns working in tandem, and it’s becoming harder to succeed without doing both. If you’re looking to drive quality growth in your own…

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Graphcore joins SoftBank Group to build next generation of AI compute

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today announced that the company has been acquired by SoftBank Group Corp (“SoftBank”). Under the deal, Graphcore becomes a wholly owned subsidiary of SoftBank and will continue to operate under the Graphcore name. “This is a tremendous endorsement of our team and their ability to build truly transformative AI technologies at scale, as well as a great outcome for our company,” said Graphcore co-founder and CEO Nigel Toon. “Demand for AI compute is vast and continues to grow. There remains much to do to improve efficiency, resilience, and computational power to…

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Prince Harry set to collect military award today as over 75,000 sign petition against ‘disloyal, undeserving’ winner

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More than 75,000 signed a protest petition as Prince Harry gears up to collect the Pat Tillman Award for veterans on Thursday. The British royal is being felititated by ESPN for his work with the Invictus Games — a decision that many have dubbed an ‘unforgivable’ mistake. “Prince Harry, while a former military officer, has been involved in controversies that call into question his suitability to receive an honor of this magnitude. He has faced accusations of endangering his squadron by publicly revealing military kills. The Prince also allegedly targeted…

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Google Says These Are Not Good Signals

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Google’s Gary Illyes’ answer about authorship shared insights about why Google has less trust for signals that are under direct control of site owners and SEOs and provides a better understanding about what site owners and SEOs should focus on when optimizing a website. The question that Illyes answered was in the context of a live interview at a search conference in May 2024. The interview went largely unnoticed but it’s full of great information related to digital marketing and how Google ranks web pages. Authorship Signals Someone asked the…

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