news, Author at Latest News, Headlines at Peter Zmijewski

TikTok launches AI video generation tool for marketers

November 19, 2024 news

Symphony Creative Studio makes it easier for brands to create TikTok content. It turns product descriptions or URLs into video clips. TikTok wants to help brands make content for the platform with its new AI tool, Symphony Creative Studio. The tool generates TikTok-style video clips based on a product description or URL. It can pull images directly from a website to build videos that align with TikTok’s popular trends. How it works: Brands input product info or assets, or import them from a URL. The AI generates multiple video options…

SEO

The future of SEO content is video – here’s why

November 18, 2024 news

Publishing video content with search-optimized transcripts can lead to better conversions and higher engagement. SEO content often drives traffic but not conversions. The solution? A video-first approach that nurtures leads, builds trust and aligns with a real funnel. This article explains why video content outperforms blogs and how to make it work for you. Why ‘top of funnel’ thinking fails without a real conversion strategy If you’ve ever done SEO-driven content marketing for a company, you’ve had this conversation: “I know we’re getting more traffic and that’s great, but it’s not leading to more conversions.”…

Virtual Reality (VR) Headset Market to Grow by USD 25.2 Billion (2024-2028), Gaming Industry Expansion Fuels Demand, Report on How AI Drives Transformation – Technavio

November 16, 2024 news

Report with the AI impact on market trends – The global virtual reality vr headset market size is estimated to grow by USD 25.2 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of 45.95% during the forecast period. Rising interest and growth in gaming industry is driving market growth, with a trend towards growing ar/vr integration introduced by vendors. However, rising health concerns and problems related to user comfort poses a challenge.Key market players include Alphabet Inc., Apple Inc., ASUSTeK Computer Inc., ByteDance Ltd., FOVE Inc., Goertek Inc., HP Inc., HTC Corp.,…

Marketing

American Pipelining Supplies (APS) Expands Offerings as Authorized U.S. Sales, Training, and Support Provider for IMS Robotics

November 15, 2024November 16, 2024 news

American Pipelining Supplies (APS), a prominent supplier of trenchless pipeline renewal and repair solutions, proudly announces a strategic partnership with IMS Robotics. This partnership makes APS the leading provider of sales, training, services, and after-sales support for IMS Robotics, in the United States. Through this collaboration, APS is poised to elevate the standard for trenchless repair by bringing IMS’s world-class robotic technology to professionals across the nation. APS APS, known for its unwavering commitment to quality and innovation, will now serve as the central hub for IMS Robotics’ state-of-the-art robotic solutions,…

business

Margex Announces a Charting Partnership With TradingView

November 14, 2024November 16, 2024 news

Margex, a cryptocurrency trading platform boasting ultra-convenient and user-friendly copy trading, is excited to announce a charting partnership with TradingView to elevate user experience. Margex is excited to integrate TradingView charts into its platform, enabling traders to benefit from the best-in-class visual analysis tools. This partnership aims to provide Margex users with seamless access to TradingView’s advanced charting tools, enhancing the best trading experience and empowering well-informed decisions in the market. Margex users can enjoy a TradingView-like trading experience through this product partnership, which includes 100+ technical indicators, 110+ drawing tools, and…

google

Meta aligns platforms with ‘Views’ as primary content metric

November 13, 2024November 16, 2024 news

Meta’s shift to views as the primary metric across its platforms offers advertisers a unified way to measure reach. Meta is standardizing its performance metrics across platforms, making “views” the central way to measure content performance on Facebook, Instagram and Threads. What’s new: Views everywhere: The metric will apply to all content types – videos, photos, text posts and more. On Facebook and Threads, a view counts every time a post appears on a user’s screen, including repeat views by the same person. For Reels, a view tracks each time a…

SEO

The latest jobs in search marketing

November 12, 2024November 16, 2024 news

Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now. Looking to take the next step in your search marketing career? Below, you’ll find the newest jobs at brands and agencies in SEO, PPC and digital marketing – as well as positions we’ve shared in previous weeks that are still open. Newest jobs in SEO, PPC and digital marketing SEO Specialist, Rival Digital (Remote) Salary: $60,000 – $70,000 Constantly identifying long-term goals for all clients and creating plans to achieve…

CAPITAL CONCERTS ANNOUNCES LOCKHEED MARTIN AS LEAD CORPORATE SPONSOR OF THE 2025 NATIONAL MEMORIAL DAY CONCERT

November 11, 2024 news

This Veterans Day, as we honor all our American heroes who have served our country in war and peace, Capital Concerts is pleased to announce Lockheed Martin as lead corporate sponsor of the 2025 NATIONAL MEMORIAL DAY CONCERT broadcast live on PBS from the West Lawn of the U.S. Capitol. A tradition unlike anything else on television, the 90-minute broadcast pays tribute to the service of our men and women in uniform, veterans, military families and all those who have given their lives for our nation through a unique blend of dramatic…

Valmet’s website ranked number one in a survey by Comprend

November 9, 2024November 8, 2024 news

Valmet’s website, valmet.com, has reached the top position in Finland in the Comprend Webranking 2024. Webranking by Comprend is Europe’s leading survey of corporate websites and uses fifty key criteria and more than two hundred measurement points. The survey ranks the websites of Europe’s largest listed companies by market capitalization. This year, a total of 642 companies participated. The ranking of Valmet’s website in Comprend’s survey has risen steadily, which is a result of the company’s long-term and systematic work in developing its website’s functionality and user experience. Valmet’s score improved by 4.7 points compared to last year and…

Marketing

Mitratech Unveils Added AI and ESG Capabilities for Industry-Leading Third-Party Risk Management Platform

November 8, 2024 news

Mitratech, a global compliance technology leader for legal, risk and HR teams, today announced the release of additional AI-powered features and enhancements in its recently acquired third-party risk management (TPRM) platform, Prevalent. The latest updates are designed to further streamline identifying, assessing, continuously monitoring, managing, and remediating risks associated with third-party vendors, suppliers, and partners. The new features enhance operational efficiency, provide deeper insights into vendor ecosystems, and improve compliance across key risk domains, including environmental, social, and governance (ESG) throughout the entire third-party lifecycle. “With these enhancements, we’re continuing…