Category: Bing

The extended partnership will make all Yahoo search inventory available through the Bing Ads platform. Bing Ads will continue to serve all AOL search inventory. This article has been updated with additional details about native advertising. Microsoft and Verizon announced Thursday an update to the partnership that has long existed in various iterations between Yahoo, AOL and Bing search ad networks. Verizon-owned Yahoo and AOL are under the umbrella of Verizon Media Group, formerly known as Oath. Microsoft and Yahoo have had a long, somewhat convoluted and sometimes strained partnership that traces back to 2009. What is changing? Microsoft’s…

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No matter how big you are, if you go against Google’s guidelines it can end up biting you. Earlier this month, Google dropped a subset of Bing’s website from its index. The Bing Discover pages were completely dropped out of Google’s search results and resulted in Bing losing millions of pageviews from Google search. Bing.com/discover not in Google’s index. Here is a screenshot of Google showing no results from Bing Discover for a site:bing.com/discover command. How much traffic was lost? SEM Rush reports show a significant amount, just look at this chart showing the…

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Bing’s new cashback offering will compete for shoppers with the likes of Honey and Google Shopping. Microsoft has introduced Bing Rebates, the successor to its now-defunct Cashback shopping program. The new program, which was originally reported by WinBuzzer, makes rebates available to select Microsoft Rewards members when they make purchases through participating retailers on Bing. Why we care In the wake of numerous developments in the e-commerce sector, such as PayPal’s acquisition of Honey, Google’s revamped Shopping experience and third-party coupon sites partnering up with publishers, Bing is offering incentives for users to do their shopping…

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What’s the hottest trend in Hollywood right now? Ding, ding, it’s Bing. Google’s so 2009. As previously reported by CNET, Bing is hosting a special entertainment focused event in Hollywood on June 22, which Danny Sullivan and I will be attending; we’ll be live blogging and tweeting it, of course. Bing made a splash at […] What’s the hottest trend in Hollywood right now? Ding, ding, it’s Bing. Google’s so 2009. As previously reported by CNET, Bing is hosting a special entertainment focused event in Hollywood on June 22, which Danny…

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The SpecialAnnouncement markup can be applied to coronavirus-related business, travel, health agency and testing center updates. Bing now supports the SpecialAnnouncement data type for coronavirus-related business, travel, government health agency and testing center updates, the company announced Monday. Why we care Applying the markup may produce a label showing your special announcement, with a link to your site, in web and local search results. With the virus situation changing so quickly, businesses and agencies can use the markup to help communicate updates right from the search results. More on the news Business and travel-related…

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The rebrand includes new logos, and Give with Bing is now available in seven markets. Microsoft has rebranded Bing, the company announced Monday, to incorporate the parent name. The now-dubbed “Microsoft Bing” also has a new logo. The company also announced an expansion of Give with Bing, an extension of Microsoft Rewards that lets users donate their points to a nonprofit organization of their choice, alongside the rebrand. The rebrand. The new logo can be seen in Bing’s favicon, but does not appear on Bing.com or in the search results. Instead, a four-panel Microsoft…

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The holiday consumer’s journey starts with search. As the pandemic continues, your brand should be relying on it more than ever. The Covid-19 effect that has altered our day-to-day habits in 2020 may have its greatest impact on the upcoming holiday shopping season. The question that is top of mind with most businesses: What’s in store for the holiday retail season in 2020? To help you navigate this uncertain environment here’s five insights we’ve generated at Microsoft Advertising to help your holiday planning: Holiday retail sales often stay strong even…

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Bing Maps has been doing some cool stuff lately on the functionality side of things, but the look-and-feel has been pretty stagnant for about a year now — since Bing’s launch last summer. To remedy that, Bing has announced the full launch of its new Maps experience. Here’s what Bing Maps looked like in June […] Bing Maps has been doing some cool stuff lately on the functionality side of things, but the look-and-feel has been pretty stagnant for about a year now — since Bing’s launch last summer. To…

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Who’s an expert in a particular topic that you might want to follow on Twitter? Bing Social Search has a new feature offering these types of recommendations. Do a search on Bing Social Search for anything, such as apple, and Bing comes back with recommendations like this on the right-hand side of the page: Hits… […] Who’s an expert in a particular topic that you might want to follow on Twitter? Bing Social Search has a new feature offering these types of recommendations.   Do a search on Bing Social Search for…

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The Bing Search Blog officially announced that the Facebook integration on Bing is live. Last week, we reported some were already seeing “liked results” on Bing. But now or by the end of today, “all US users” should have access to this feature. Personally, I still do not see it, but you may. To test […] The Bing Search Blog officially announced that the Facebook integration on Bing is live. Last week, we reported some were already seeing “liked results” on Bing. But now or by the end of today, “all US users” should…

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