Category: business

No one understands startups and how to make them grow at lightning speed better than Reid Hoffman. The businessman was an executive at PayPal when it first started out and then went on to start LinkedIn. Hoffman has since invested in several quick-growing companies through his Greylock Partners. Hoffman’s success has earned him the moniker “startup whisperer of Silicon Valley.” He also coined the term “blitzscaling,” a groundbreaking concept that allows entrepreneurs to quickly grow their companies and stay ahead of their rivals. What is Blitzscaling? A blitz is defined…

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South China Morning Post CEO Gary Liu recently gave a Ted Talk explaining the staggering growth of the Chinese internet and how it is rapidly changing millions of lives for the better. What’s especially fascinating is how impactful their internet growth has been for the Chinese migrant workers and the poor and how this is only the beginning. There are still 600 million Chinese offline, their wages are rising too which means their spending power is a huge opportunity for internet startups. South China Morning Post CEO Gary Liu talks…

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Rules for Creating Perfect Push Notifications A successful push notification is the smartest way of steering customer attraction to your channel. It necessitates us to persuade the user into clicking on the message. Writing an innovative message in a refreshing format that can immediately grab attention is a skill. Here, are some easy-to-use points to make sure you master your Push Notification skill. Ride the Trend One of the best ways to garner engagement is to join the bandwagon of conversing about the current occurrences and events. Whether it is…

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Whenever you publish any Web Push Notification, you must keep in mind that it should be effective to the viewer in one look. Effectiveness is the key to success in any field. Characters of the notification should be in limit and must contain all details so that users can read it easily and they do not feel bored of it. People will go for it and also ask their near ones if they find it valuable. We are discussing below some points which must keep in mind while making notifications.…

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SEO pioneer and Moz co-founder Rand Fishkin was recently asked about the future of SEO and how SEO agencies and marketers should adjust to these changes. Rands says that SEO has changed to the point that the traditional SEO focus on generic related keywords for your products and services is becoming obsolete because of how Google now displays search results. See below for highlights from Rand’s thoughts on the changing SEO landscape: There is definitely this problem in the SEO space where the amount of opportunity in SEO (is lessened),…

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Even if you already have a strong customer base, you can grow it further by building a branded community around your business. Many consumers are drawn to these communities because they offer inspiration, encouragement, and support. Your business, however, benefits by getting a boost in brand exposure and credibility, reduced need (and costs) for customer support, better customer retention, and more sales. But as a small business owner, you already have enough on your plate, and building a community for your brand might seem expensive and difficulty. Fortunately, it doesn’t have…

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According to the latest statistics from the Bureau of Labor, a large number of US workers have been quitting their jobs recently. In May, US workers said goodbye to their jobs in record numbers. The statistics showed that 2.4 percent of employees left their companies that month, a higher number than the previous high reached in April 2001. Some analysts see this as a positive indication of how strong the job market is these days. After all, employees usually only quit their jobs for greener pastures. People who switch employment often receive…

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