google 

Google adds ‘Black-owned’ business attribute to local listings

The attribute can show when listings appear in Search and Maps and is part of several initiatives aimed at supporting Black business owners. Verified Google My Business profile owners in the U.S. can now add a Black-owned business attribute to their listings. Business attributes are highlighted as icons when customers view a business’ profile on mobile, as shown below. The new Black-owned business attribute. Source: Google. Why we care Google said it has seen “a surge in online searches for Black-owned businesses” in recent months — a period in which the Black…

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Google tests reporting security issue false positives in Search Console

This should help sites that were mistakenly removed from Google search rectify the issue sooner. Let’s say your site was flagged by Google search as having a security issue, be it malware or maybe your site appeared to be hacked. Google is now testing a feature to let you request that Google review the site and the specific security issue if you think Google mistakenly identified your site as having such a security issue. The announcement. “We’re piloting a new reporting system beginning with security issues,” Google said on Twitter. There is…

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Google releases September 2022 product reviews update

This is the fifth Google product reviews update that comes out about a month after the last update. Google released the fifth version of the Google product reviews update on September 20th at around 4 am ET, this one is named September 2022 product reviews update. Google told us a couple of weeks ago to expect this update, which is unusual in terms of being so soon after the most recent product reviews update, which was the July 2022 product reviews update. This is the fifth product reviews update, a search ranking algorithm update targeted…

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8 major Google algorithm updates, explained

Of countless Google algorithm updates introduced over the last decade, here are the ones that changed SEO forever. Google claims to update its search algorithm several thousand times per year. In the absolute majority of cases, Google algorithm updates are too small to notice. But, every once in a while, Google introduces a change so fundamental, that it disrupts the way we do SEO forever. In this post, we will be counting down eight of the most critical search algorithm changes. We will look into why these updates were introduced, how they…

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Google: Helpful content update isn’t done

SEOs were expecting a massive impact, but it hasn’t materialized. Google’s Danny Sullivan says the update will continue to be refined. If you were to play word association game about Google’s helpful content update, what would you say? Dud? Underwhelming? Or something similar? That seems to be the general consensus so far. The Google helpful content update began rolling out one week ago. Google said it would take two weeks to fully roll out. “Update isn’t done.” Google Search Liasion Danny Sullivan discussed the helpful content update yesterday in a series of tweets. He…

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Google adds 3 new content guidelines for Education Q&A structured data

Google provides new guidance around how to stay eligible to earn and maintain visibility in the education Q&A rich results. Google has added a new Content Guidelines section to its help document on Education Q&A structured data. The new guidelines. Here are the new guidelines Google has added: Education Q&A pages must follow the same content guidelines for Q&A pages. Your page must contain education related questions and answers. There must be at least one question and answer pairing on your page, and the answer must be related to and answer the…

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Google expands phrase match to include broad match modifier traffic

Broad match modifier will be phased out as part of the change. Changes are coming to Google’s phrase match and broad match modifier keyword match types, the company announced Thursday. Phrase match will expand to include additional broad match modifier traffic and support for broad match modifier will end. The changes will start rolling out in two weeks. How phrase match will change. Currently, an advertiser using broad match modifier for the keywords +moving +services +NYC +to +Boston may show up for the search query “moving services NYC to Boston.” However, the ad…

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Google adds Asian-owned attribute to business profiles

These labels can help some businesses with visibility and potentially increase conversions. Google has announced it has added a new attribute to Google Business Profiles for Asian-owned businesses. This new attribute can be added to your verified Google Business Profile and it makes it easier to find Asian-owned businesses in their own community. What the attribute looks like. Here is what the new Asian-owned attribute looks like in a business listing in Google Maps or Google Search: How to add the attribute. Here are the steps to add this attribute to your Google Business…

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Status update on the Google indexing bugs

99% of the mobile-indexing URLs are restored and 55% of the canonical URLs are restored. A couple of weeks ago we reported on a number of indexing bugs with Google Search. Google has updated us on Twitter with a status update on those bugs. Mobile-indexing bug. The mobile-indexing bug is now 99% resolved, with almost all the URLs being restored. The mobile-indexing bug was when Google failed to select any page at all to index. The issue impacted about 0.2% of Google’s index. That issue started earlier in September and spiked around September…

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Google migrates the disavow link tool to new Search Console

Google also added the ability to download the file and see new errors related to your file. A year after officially closing down the old version of Google Search Console, Google announced that it has migrated the disavow link tool from the old Search Console to the new Search Console. Where is the disavow link tool? The new location for the disavow link tool is now at https://search.google.com/search-console/disavow-links. Previously it was located at https://www.google.com/webmasters/tools/disavow-links-main. Both URLs still seem to work, but I suspect Google will redirect the old URL to the new one. What is new? The…

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