google 

Google: Helpful content update isn’t done

SEOs were expecting a massive impact, but it hasn’t materialized. Google’s Danny Sullivan says the update will continue to be refined. If you were to play word association game about Google’s helpful content update, what would you say? Dud? Underwhelming? Or something similar? That seems to be the general consensus so far. The Google helpful content update began rolling out one week ago. Google said it would take two weeks to fully roll out. “Update isn’t done.” Google Search Liasion Danny Sullivan discussed the helpful content update yesterday in a series of tweets. He…

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Google adds 3 new content guidelines for Education Q&A structured data

Google provides new guidance around how to stay eligible to earn and maintain visibility in the education Q&A rich results. Google has added a new Content Guidelines section to its help document on Education Q&A structured data. The new guidelines. Here are the new guidelines Google has added: Education Q&A pages must follow the same content guidelines for Q&A pages. Your page must contain education related questions and answers. There must be at least one question and answer pairing on your page, and the answer must be related to and answer the…

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Google expands phrase match to include broad match modifier traffic

Broad match modifier will be phased out as part of the change. Changes are coming to Google’s phrase match and broad match modifier keyword match types, the company announced Thursday. Phrase match will expand to include additional broad match modifier traffic and support for broad match modifier will end. The changes will start rolling out in two weeks. How phrase match will change. Currently, an advertiser using broad match modifier for the keywords +moving +services +NYC +to +Boston may show up for the search query “moving services NYC to Boston.” However, the ad…

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Google adds Asian-owned attribute to business profiles

These labels can help some businesses with visibility and potentially increase conversions. Google has announced it has added a new attribute to Google Business Profiles for Asian-owned businesses. This new attribute can be added to your verified Google Business Profile and it makes it easier to find Asian-owned businesses in their own community. What the attribute looks like. Here is what the new Asian-owned attribute looks like in a business listing in Google Maps or Google Search: How to add the attribute. Here are the steps to add this attribute to your Google Business…

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Status update on the Google indexing bugs

99% of the mobile-indexing URLs are restored and 55% of the canonical URLs are restored. A couple of weeks ago we reported on a number of indexing bugs with Google Search. Google has updated us on Twitter with a status update on those bugs. Mobile-indexing bug. The mobile-indexing bug is now 99% resolved, with almost all the URLs being restored. The mobile-indexing bug was when Google failed to select any page at all to index. The issue impacted about 0.2% of Google’s index. That issue started earlier in September and spiked around September…

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Google migrates the disavow link tool to new Search Console

Google also added the ability to download the file and see new errors related to your file. A year after officially closing down the old version of Google Search Console, Google announced that it has migrated the disavow link tool from the old Search Console to the new Search Console. Where is the disavow link tool? The new location for the disavow link tool is now at https://search.google.com/search-console/disavow-links. Previously it was located at https://www.google.com/webmasters/tools/disavow-links-main. Both URLs still seem to work, but I suspect Google will redirect the old URL to the new one. What is new? The…

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Google Search Console API gains fresh data & more

Not only can you get fresher data via the API, you can also manage your domain properties and more. Google announced updates to the Google Search Console API, after informing us the company was upgrading the API’s infrastructure a few months ago, now those upgrades are resulting in some new and useful features. Fresher data. A year ago last September, Google brought faster and fresher data to the Google Search Console performance reports. Now, with the updated API, that data can be accessed via the API. Google explained that the Performance report already supports fresh data that is…

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Google Maps local listing now showing web search results

As you scroll through the local listings in Google Maps, Google may show you web results at the bottom. Brian Barwig spotted Google displaying web search results in the Google Maps local search results listings for an individual business. Brian, a local SEO, said “we are noticing a new section, “Web Results”.  We, at Search Engine Land, were able to replicate this. Where to see it. Go to a business listing in Google Maps and scroll past the business information and towards the bottom, you will see “Web Results.” What it looks like. Here…

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NBCUniversal, Google competing to help Netflix deliver ad-based option

Exclusivity and data sharing are some of the considerations Netflix is examining for a lower priced ad-supported partnership. Google and Comcast Corp.’s NBCUniversal are competing to help Netflix create an ad-supported tier of it’s streaming service. Subscriber numbers falling. In April Netflix announced that it had lost about 200,000 subscribers, which is the first time the streaming platform had lost any subscribers in over 10 years. Netflix reports that its user base is growing, however. One reason this may occur could be password sharing due to the increase in monthly fees. Either way,…

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Google Search Console compare feature in performance reports

This feature can be very useful in debugging Google Search issues with rankings, indexing and potentially crawling. Google has a compare feature in the Search Console performance report. This compare feature seems to allow you to compare by query or pages across clicks, impressions and other metrics. It turns out this is not new, it has been around for a while and I had some brain fog. I have updated the story to reflect this is not new and decided to leave it up, as it may help others. What…

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