Category: google

Google has launched “Data safety,” a way for Android developers to disclose the data practices and privacy their apps offer. Apple upended the mobile OS market when it introduced App Tracking Transparency (ATT) in an effort to give users more control over their data and how apps use it. Google soon followed suit, announcing it would implement its own take on a data privacy policy. The company launched Data safety Monday, providing a way for developers to disclose how their apps use customers’ data. Starting today, we’re rolling out the…

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This is gradually rolling out today for most English searches on mobile in the U.S. Google’s mobile search results now offer infinite scroll, what Google is calling continuous scroll. So as you scroll, Google will not show you the “more results” button when you reach the bottom of the page, instead, Google will just load the next page of results automatically. Google said “with this update, people can now seamlessly do this, browsing through many different results, before needing to click the “See more” button.” Google added that while “you can often find what…

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Here are some details for the rich result reports from Google to help you perform better in the search results. Google announced it has added a new set of detailed errors to the rich results reports to Google Search Console for some sites. These are called the rich results status reports and you will see a report only if Search Console has data for that rich result type on your site, and Search Console implements a report for that type. The announcement. Google said on Twitter “Today we’re adding more details to some…

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In the wake of losing data to FLoC, Google’s new DDA solution seems to offer more attribution options even for smaller accounts “In a move away from last-click, data-driven attribution will soon be the default attribution model for all new Google Ads conversion actions,” tweeted Ads Liaison, Ginny Marvin on Monday morning. As Google works toward a move privacy-focused search experience for users, it’s also adjusting the available attribution models for advertisers. “[Data-driven attribution] uses advanced machine learning to more accurately understand how each marketing touchpoint contributed to a conversion, all while…

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Google has issued another update to Chrome in an effort address security issues. Google has released a number of security updates for Chrome in recent weeks, but the latest update addresses no fewer than 11 security issues, nine of which have a severity rating of “High.” The company says “the Stable channel has been updated to 93.0.4577.82 for Windows, Mac and Linux which will roll out over the coming days/weeks.” Users should update Chrome as soon as possible to avoid any issues.

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Starting on September 15, 2021, Google said it will begin to enforce the requirement of products having unique product identifiers in the merchant feeds for free listings. Google will start enforcing the requirements to have unique product identifiers on your product listing feeds with Google Merchant Center tomorrow, September 15, 2021, the search company announced. What are unique product identifiers (UPIs). Google said a unique product identifier, also known as UPIs, are considered products that include Global Trade Item Numbers (GTINs), Manufacturer Part Numbers (MPNs), and brand names in the product…

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The Google News app changes have about a week more to go. Google confirmed that it completed the page experience update rollout today. This includes the updates to the Top Stories carousel on mobile search but the Google News app changes won’t be done for a week, say Google reps. Google began rolling out the page experience update on June 15th and told us it would be completed by the end of August. It technically was not finished before the end of August and has about a week more to go, but it is…

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Plus, tactics for content resilience in a dynamic search landscape. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, the title tag debacle has to improve, right? Google has confirmed it changed how it goes about creating titles for search result listings, and you can read more about that below, but the explanation isn’t…

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Plus, HTML success factors for SEO Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, and do you set it and forget it? I saw one of those viral, hustle-culture tweets the other day that made me do a double-take. I won’t link to the original, but someone wrote that YouTube/Google SEO is one…

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In this webinar, you’ll understand the drivers of Topical Authority and how to improve on them. E-A-T (Expertise, Authoritativeness, and Trustworthiness) is how Google serves its users’ most relevant search results. A large part of Google’s E-A-T can be objectively measured and improved upon using Topical Authority. So, if you want to rank better than your competitors on Google, you need to understand the drivers of Topical Authority and how to improve on them. Join iQuanti’s Ajay Rama and Kartik Shrivastava in this webinar to understand the framework and tactics…

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