google 

Google page experience update now slowly rolling out

Top stories will stop using AMP as an eligibility factor starting Thursday. Google is now rolling out the page experience update, Google said the rollout is happening very slowly and will take place through the end of August 2021. The announcement. Google said on Twitter “the page experience update is now slowly rolling out (Top Stories will begin using this new signal by Thursday). It will be complete by the end of August 2021.” Top stories. Starting Thursday, June 17, Google will start using the page experience signals for eligibility into the top stories carousel…

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Google announces its own version of App Tracking Transparency

When users opt out, advertisers “will receive a string of zeros in place of the identifier.” In an email sent to Android app developers on Wednesday, Google announced that it will enable users to opt out of sharing their Advertiser ID (the unique device identifier that enables marketers to track users as they move between apps), the Financial Times reported Thursday. The announcement comes less than six weeks after Apple rolled out a similar user privacy change with its iOS 14.5 update. What’s going to happen and when. “When a user opts out of interest-based advertising…

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Google expands its shopping integrations to include retailers on WooCommerce, GoDaddy and Square

Retailers on those platforms can more easily show their products for free across Google. Google is rolling out integrations with more e-commerce platforms to enable retailers to show their products for free across Google, the company announced Thursday. It is also testing a new checkout experience that shows shoppers all the purchasing options offered by a merchant in one place. Shopping partnerships with more platforms. Expanding on the Shopify integration it announced last week at I/O, Google has launched partnerships with WooCommerce, GoDaddy and Square to enable retailers on those platforms to list their…

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Google video structured data with Clip markup and Seek markup

Here are some new methods to make your videos stand out in Google Search. At Google I/O, John Mueller, Google Search Advocate, spoke about new video structured data that you can use to help your videos gain more visibility in Google Search. The new structured data is called Clip markup and Seek markup and they work to help Google create key moment video clips in Google Search. The announcement. About 9 minutes into John Mueller’s I/O talk about What’s new in Search – he talked about these new markup options to enhance your videos in…

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Google Ads to roll out dynamic exclusion lists in coming weeks

Dynamic exclusion lists can make it easier for your brand to avoid showing near unwanted content while requiring less of the advertiser’s time and attention ongoing. Brand safety has been top of mind for many companies over the past year, and Google’s new dynamic exclusion lists help advertisers avoid showing ads near content they wish to avoid. “Once advertisers upload a dynamic exclusion list to their Google Ads account, they can schedule automatic updates as new web pages or domains are added, ensuring that their exclusion lists remain effective and…

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Google lets you report an indexing issue

US users can now communicate to Google if you have indexing issues that you cannot figure out. Google has added a new feature to report an indexing issue directly to their search team. You can access this feature in the footer of URL inspection help document and indexing coverage report document. Google is “currently piloting this in the US only and it should be fully available to all in the US within a week or less,” the company said. Report an indexing issue. The feature is designed for those who need further…

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Google product reviews update is done rolling out

Google did say while it is fully rolled out, the caveat is there may be “some edge case lingering.” Google has now completed rolling out the product reviews update that first began rolling out two weeks ago today, Danny Sullivan of Google told Search Engine Land. “Caveat is with any update, you can still sometimes have some edge case lingering,” Sullivan explained. “But effectively done,” he said when it comes to the rollout of this new Google search ranking algorithm. The confirmation. Here is the tweet from Danny Sullivan when I asked him…

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Google Search Console performance report image impression change

Google changed how it counts impressions for image search in the performance reporting, you may notice a drop in impressions. Google said on April 6, 2021 it made a change to how it reports within Google Search Console’s performance report for image search impressions. This change is a reporting only change and there was no impact to your actual rankings in Google Search. What changed. Google said it “improved the algorithm for counting image impressions in Search results.” That basically means the math it uses to display impression metrics in the performance report…

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Google expands its core web vitals and page experience update FAQs

Google explained it “will continue to prioritize pages with the best information overall, even if some aspects of page experience are subpar.” Google updated its FAQs around the core web vitals and page experience update. This page is accessible in the Google support forums and was initially posted in December 2020 but was updated today with a lot more details. What is new. Well, there is a lot new here compared to the original version. You can compare the old to the new by scanning both documents. Malte Ubl, Technically…

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Google clarifies the SharedArrayBuffer notification

After much confusion, Google explained why it send out these notifications and what your next steps should be. Earlier this week, Google sent out a notice through Google Search Console with SharedArrayBuffer warnings to site owners. And honestly, it caused a huge amount of confusion and concern amongst those who received it. Today Google published a blog post with clarifications around why Google sent out the message and what site owners can do to address the potential issue. Google defines SharedArrayBuffer. Google has defined what a SharedArrayBuffer is by explaining, “SharedArrayBuffer is a…

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