Category: google

Replying to common messages received via your Android device will soon be a lot easier. Google is developing an app that will give you a selection of preformatted responses allowing you to reply with just one click of a button. The new project is aptly named “Reply,” which can be viewed as the mobile version of Google’s Smart Reply feature that is available in Gmail and Allo. The upcoming app, which will be initially available to Android users, will use artificial intelligence to automatically create response suggestions to inbound messages.…

Read More

Google has announced a new search feature designed to help would-be college students find the right school for them. When you search for college-related topics on the engine, Google will now show you more ways to “explore educational options and find a college that meets your needs.” As part of its effort to give searchers a complete picture, Google will display the cost of going to college for both parents and students, showing information about the average cost after student aid is applied, including breakdowns by household income. Additionally, results will show “graduation…

Read More

Later this year, Google will celebrate its “official” 20th birthday. To acknowledge Google’s two decades of providing services used by most people around the world on a daily basis (not to mention being the primary reason so many of us are employed in search marketing), we’re kicking off a series of articles covering the history of internet search. In addition to recounting the legacies of some of the first online information seeking tools, I’ll also be tracking down many of the key players who laid the foundations for our industry…

Read More

The label is showing on some text ads with AMPed landing pages. Google has been running a test to serve AMP-enabled landing pages from mobile Search ads for just over a year. Now Google is experimenting with showing the AMP lightning icon next to the description in some of those text ads. Below is an example of the test, spotted by a reader, running on an ad for Event Tickets Center, which has been participating in the AMP test from the beginning.   This is just a test for now,…

Read More

Google has announced that the Google My Business Agency Dashboard is launching today. We had heard that this feature was coming a month ago, and now it is live. The Agency Dashboard lets local marketing agencies and local SEOs manage multiple listings in a more efficient and productive manner. If you are an agency, you can register here to gain access to the new dashboard. Here are the features available within the new Agency Dashboard: Manage all your locations under one account; there is no longer a limit of 100 locations per account in this…

Read More

Tom Longboat was a dominant long distance runner in his time. In fact, he was the dominant long distance runner throughout most of his professional running career. He was born and lived in Ontario, Canada, and Google wants to celebrate his life on his would-be 131st birthday with a Google Doodle on Google US and Google Canada. Tom Longboat was nicknamed “bulldog of Britannia” and he also was a fighter for the Air Force and the Canadian army. He served as a dispatch runner in World War I. He had…

Read More

Yesterday (as I covered at SEL), Gary Illyes from Google said at PubCon that Google will be rolling in more web sites into the mobile first index starting over the next several weeks. Google first began moving some sites into the mobile first index last October but said it was a very limited number of sites that were in that batch. Google promised, if your site is not ready it won’t be moved yet. Well, now the next batch is coming and eventually your site might be next. So make sure to read the Google tipsand my post on what you need to know as…

Read More

This past month, Google announced the Page Speed update, a new ranking algorithm designed to lower the ranking of mobile pages that are really slow. Google also may have released a few unconfirmed algorithmic updates to core search. Google released the beta Google Search Console to all, which gave us 16 months of data. A new PageSpeed Insights tool came out with some interesting new ways to report on speed as well. Google promised to have a solution to show the publisher URLs for AMPpages in the coming future. Google also opened up a new Twitter account named @searchliaison to help people understand why Google…

Read More

Every now and then I see people post screen shots of Google search ads that look suspicious because (a) they are irrelevant to the query and (b) kind of hidden and hard to see. More recently, I’ve been seeing more and more examples of these in the forums and on social media. They most often come because there is malware or some sort of extension on your browser, hijacking the Google search results, to show forms of adware or malware instead of Google’s real ads. John Mueller from Google responded…

Read More

CNBC reports that Google is looking to get advertisers to create how to content and videos to be used as voice responses for Google Assistant and Google Home queries. CNC wrote “Google has been pitching companies to create videos for a new “How To” feature for its smart assistant. It plans to show the feature at its annual conference for software developers in May, according to a person who’s seen the pitch.” The “how to” skill would provide videos with step-by-step instructions when a user asks how to do something.…

Read More