google 

Did Google admit it uses click data for search? Not really.; Friday’s daily brief

And, you’re no longer allowed more than one ClaimReview element per page. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, in one of our featured stories below, I covered how Google decides to rank different vertical search elements, such as the image carousel or news box, in the search results. Gary Illyes explained…

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google 

Google responds to large ad fraud operation that utilized more than 125 Android apps

The company says the operation affected less than $10M in ad spend and deploys new tactics to fight it. In a report Tuesday, Buzzfeed News concluded an investigation into a widespread ad fraud operation that involved more than 125 Android apps and websites. What happened. Buzzfeed’s report says that a company called We Purchase Apps scooped up apps and companies from developers and connected them into a network of front and shell companies in Cyprus, Malta, British Virgin Islands, Croatia, Bulgaria, and other locations. Many of the affected apps are targeted to kids or…

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google 

Google fixing two search bugs; review snippets and soft 404 detection

These bugs lead to some pages being removed from the Google search results or the stars being removed from the Google search results. Google has confirmed it is fixing two search related bugs that impact what is shown and displayed in the Google search results. The issues are with review stars showing in the search results and how Google processes soft 404 documents. The two issues seem to be unrelated but are both being addressed and fixed by Google. Soft 404 bug leading to de-indexing issues A couple of weeks…

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google 

If you saw expanded search terms in Google Ads, it was a glitch; Friday’s daily brief

Plus, trying to get shadow banned on Insta for science Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, and I’m trying to work from a coworking space this week. It’s strange, to say the least. Everyone is social-distancing… together? As an introvert, it can definitely feel like a lot sometimes, but I’m making…

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google 

Google planning new search engine while working on new search features under Project Magi

Project Magi will help searchers complete transactions while incorporating search ads on the page. Google is in the process of building an “all-new search engine” powered by its new A.I. technology while at the same time working on adding new A.I.-based features to its current search engine under the project name Magi. “The new search engine would offer users a far more personalized experience than the company’s current service, attempting to anticipate users’ needs,” the NY Times reports. New Google search engine Google has put a team of designers, engineers and…

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google 

Ask the expert: Demystifying AI and Machine Learning in search

Artificial intelligence encompasses multiple concepts, deep learning is a subset of machine learning, and natural language processing uses a wide range of AI algorithms to better understand language. The world of AI and Machine Learning has many layers and can be quite complex to learn. Many terms are out there and unless you have a basic understanding of the landscape it can be quite confusing. In this article, expert Eric Enge will introduce the basic concepts and try to demystify it all for you. This is also the first of…

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google 

Google Search Console’s public-facing tools to match URL Inspection tool; Tuesday’s daily brief

Plus, Microsoft adds some nifty features to its Smart Page site builder. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, let’s rewind the clock just a few days. Sunday, October 10 was World Mental Health Day. I typically don’t mention such days after they’ve passed, but it was also my birthday so I’m hoping…

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google 

Google is hiring a Search Quality Analyst to fight search spam

The job is based in Mountain View, California and you would work on helping keep the search results spam free. Google is hiring a new Search Quality Analyst who would work on fighting spam in the Google Search results. A new job posting by Google is currently accepting applications, the job seems to require you to be available to work on-site at the Mountain View, California office. Job details. The job description defines the job of a Search Quality Analyst as someone who “will be working to measure and prevent inorganic user behavior…

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Google February 2023 product reviews update more volatile than previous updates, say data providers

Semrush compared the sixth release against the July 2022 version, while Rank Ranger compared it against September 2022 data. The February 2022 product reviews update created more volatility in Google’s search results than past versions of the update, according to Semrush and Rank Ranger data. About the Google February 2023 product reviews update. Google released the February 2023 product reviews update around 5 p.m. ET on Feb. 21. It ran for 14 days after it was announced and ended on March 7. This was the sixth product reviews update and the first Google applied…

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google 

Additional Google issues reported, now affecting API

Another Google outage is reported and advertisers are scrambling to figure out what’s going on. Update. The issue has now been resolved. Google is facing a slew of issues today affecting the Ads API, Impression Share, Auction Insights, and Ads Manager. What Google says. Google has just reported an issue with the API, rendering it inaccessible for a few publishers. There is no ETA for a resolution. Advertisers can monitor the status of the API issue here. More issues. Earlier today we reported an issue affecting Impression Share and Auction Insights. Since then, another…

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