Category: Marketing

The digital age has brought many positive changes to how people do business.  Companies of all industries and sizes rely on electronic storage for their data, be it on computer hard drives or the internet.  Online access and commerce is also flourishing; in the next couple years, over 5 billion people worldwide will have access to the internet.  Yet despite all the benefits, there is one major drawback to the internet system: the growing risk of cyber crime. Hopefully cyber insurance can help cure some of these ills. Cyber attacks…

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Starlink may be the new kid on the block in the broadband industry, but it’s already giving traditional companies a run for their money. Starlink is the satellite internet service being deployed by Elon Musk’s other company, SpaceX. Unlike traditional satellite services, such as HughesNet and Viasat, Starlink’s satellites are in low-Earth orbit. This gives the service speeds and latency much closer to traditional broadband. According to the latest Ookla Speedtest data, Starlink is closing in on fixed broadband and, in some cases, has surpassed its speeds. In the US, the…

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In what is becoming an all-too-familiar routine, The New York Times has announced it is pushing back its return to the office. After more than a year of working remotely, many companies have been eager to have their return onsite. Many were shooting for sometime in September as the deadline. The Times had set September 7 as the day for employees to return to the office, at least three days a week. Like Apple and Google, however, the Times is pushing that date back as the Delta variant of COVID leads to an increased surge in cases. “In light of…

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HBO has shut down its Apple TV Channel, forcing users to embrace HBO Max instead. Apple TV Channels is the company’s premium channel service, allowing users to subscribe to premium channels and watch them via the Apple TV app. The billing is also handled via Apple’s ecosystem, rather than paying the content channel directly. As 9to5Mac reports, HBO had already stopped accepting new subscribers via Apple TV Channels once HBO Max launched. Now the company has even blocked existing subscribers from accessing content, forcing Apple TV users to use HBO…

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Intel may be making a major play in the semiconductor industry, attempting to purchase GlobalFoundries. GlobalFoundries was created in 2008 when AMD spun off its manufacturing arm when it went fabless. GlobalFoundries has gone on to become the fourth-largest foundry. Meanwhile, Intel is working to revive its fortunes under new CEO Pat Gelsinger, making a major acquisition a very real possibility. According to The Wall Street Journal a possible deal could be worth as much as $30 billion. GlobalFoundries is denying the report, so it remains to be seen if a deal will happen.

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SpaceX is planning on providing global internet coverage by September, via its Starlink satellite constellation. Starlink is a satellite constellation in low-Earth orbit, providing faster speeds and better latency than traditional satellite internet. The service has been rolling out in various markets as SpaceX has continued to launch its satellites into orbit. The company is now targeting September as the point when it will have global coverage, according to Reuters. “We’ve successfully deployed 1,800 or so satellites and once all those satellites reach their operational orbit, we will have continuous global…

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Apple is shortening the length of the Apple TV+ free trial, from a full year to three months, effective July 1. Apple TV+ is the company’s premium TV streaming service, with a focus on original programming. It recently passed 40 million users, and boasts a number of hit shows and movies, including Ted Lasso, The Morning Show, Mythic Quest and Tom Hanks’ Greyhound. Until now, Apple has included a free year subscription with the purchase of a new Mac or iOS device, as well as a new Apple TV. The year-long, complimentary subscription was a way for…

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The Federal Trade Commission (FTC) has sued Frontier Communications, accusing the company of lying about its internet speeds. Internet speeds have become more important than ever, as unprecedented numbers of individuals have worked from home during the pandemic. The US already lags behind other developed countries, in terms of high-speed broadband, and the Biden administration has made broadband improvement a major part of its agenda. Given the current climate, it’s not surprising Frontier is under scrutiny. The FTC has filed a lawsuit, joined by Arizona, Indiana, Michigan, North Carolina, and…

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Rumble received a big boost today in its effort to capitalize on the censorship of the political right by YouTube, Facebook, and Twitter. Well-known Paypal co-founder and libertarian Peter Thiel along with J.D. Vance have invested in the platform in an effort to support its growth. “We couldn’t be more excited to welcome aboard investors that are aligned with our long-term vision. This investment is evidence that the market really desires competition and freedom of choice. These funds will help us launch our new cloud services, enhance our video platform,…

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President Biden has signed an executive order aimed at improving US cybersecurity in the wake of major attacks. The last few months have seen multiple high-profile, crippling cybersecurity attacks on US agencies and businesses. SolarWindsimpacted private and public organizations alike, with the full extentstill under investigation. Most recently, Colonial Pipeline was hit with a crippling ransomware attack, severely impacting fuel prices all along the East Coast. The threat is exacerbated by hacker groups that are state-sponsored, giving them access to the funds and technology needed to wreak havoc. In response, President Biden…

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