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Facebook Building Yellow Pages Into WhatsApp, Launching in Brazil

Facebook announced it is building a Yellow Pages feature into WhatsApp, allowing users to look up local business information. Once a staple of everyday life, the Yellow Pages directory have fallen out of favor, replaced by digital alternatives. In Facebook’s quest to monetize WhatsApp, and make it a critical business tool, the company is looking to provide a digital Yellow Pages feature that will help users find local business information. CEO Mark Zuckerberg announced the feature in a Facebook post: We’re building a modern-day Yellow Pages into WhatsApp where you…

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