SEM 

Google launches revamped Search Ads 360

The new Search Ads 360 supports Performance Max and Discovery campaigns, includes a refreshed UI and greater support for other search engines. Google has revamped Search Ads 360, its enterprise campaign management platform, the company announced Tuesday. The update includes support for some newer Google Ads features (like Performance Max and Discovery campaigns), greater support for other search engines, a refreshed UI as well as workflow improvements. The refresh Search Ads 360 interface. Image: Google. The new experience will start rolling out over the next few months. Google will share migration timelines…

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