Latest News 

Signal Adds Ability to Change Numbers Without Losing Chats

Signal has added a major new feature, allowing people to change their phone number without losing their chats. Signal is one of the most secure messaging platforms on the market, but that level of security sometimes comes with convenience compromises. Until now, one such compromise meant that changing one’s phone number would result in a loss of all previous chats. The company has now addressed that issue, providing a way to change numbers, while still keeping old messages. If you’re getting a new phone, but keeping your old number, you can use our end-to-end…

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Marketing 

Meta May Leave EU Market Over Privacy Regulations

Meta is threatening to leave the EU market if it’s not allowed to share EU user data with its US-based data centers. The EU ruled in 2020 that using US cloud providers was a violation of the GDPR. Because they are often required to hand over data to intelligence agencies, US companies are not capable of being compliant with the privacy protections the GDPR provides EU citizens. While many companies, on both sides of the Atlantic, have ignored the ruling, the Austrian Data Protection Authority recently ruled that it is illegal for…

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Bing 

Bing Says Its New Facebook Like Integration Really, Really Is Live

The Bing Search Blog officially announced that the Facebook integration on Bing is live. Last week, we reported some were already seeing “liked results” on Bing. But now or by the end of today, “all US users” should have access to this feature. Personally, I still do not see it, but you may. To test […] The Bing Search Blog officially announced that the Facebook integration on Bing is live. Last week, we reported some were already seeing “liked results” on Bing. But now or by the end of today, “all US users” should…

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google 

Google finally launches revamped Partners program

After nearly two years, the new Partners program requirements have taken effect and Google will notify all Partners of their current status. Google has launched the new Google Partners program, the company announced Wednesday. This means that Partners program requirement changes have now taken effect. Google will notify all Partners of their current status. Those that have already met the new requirements will receive their Partners badge immediately and those that have not will receive their badge as soon as they meet all the requirements. Google initially announced requirement changes to this program in February…

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Social 

Facebook: Have you tried turning it off and on again; Tuesday’s daily brief

Plus, do you know the latest podcast lingo? Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, and what is content? I’ve been chatting with someone on the marketing ops side of marketing a few times a month just to get an idea of how they think the upcoming cookieless world will affect things on their…

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SEM 

How marketers can adjust to redefined keyword matching

Keyword matching has changed, but not all campaigns are ready to use them effectively. At SMX Next, Aaron Levy shows how marketers can leverage modern match types. “I think we’ve gotten away from marketing over the years, and a lot of what is happening with match types empowers that,” said Aaron Levy, head of paid search at Tinuiti, in his presentation at SMX Next. “This allows us to grow our campaigns and businesses by looking at a bigger picture instead of looking at the words that people use.” According to Levy,…

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SEO 

Deepcrawl launches technical SEO app for Wix

Wix’s SEO efforts continue with an app for SMEs that costs $7 per month. SEO tool provider Deepcrawl has launched a technical SEO app for Wix websites, the company announced Monday. Designed for small and mid-sized enterprises, the app automates weekly site crawls and detects issues ranging from broken pages to content that doesn’t meet best-practice guidelines for SEO. The Deepcrawl app dashboard for Wix websites. Image: Deepcrawl. The Deepcrawl app for Wix is available now for $7 per month. SEO is on the rise at Wix. Wix has been steadily built out its SEO…

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Latest News 

GM’s Mary Barra Says Company Could Top Tesla in EV Market

GM CEO Mary Barra is throwing down the gauntlet, claiming her company will top Tesla in the EV market. Tesla is the current reigning champion of the EV market. The company was synonymous with EVs for years, with traditional automakers only recently beginning to pivot to EVs en masse. GM is one such company, and is investing heavily in the transition, recently announcing a $7 billion investment in several Michigan plants, in an effort to convert half of its North America productions to EVs by 2030. Barra, however, has her sights set…

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Marketing 

Why Video Marketing Is Important For Your Business

In an era of YouTube, Instagram Stories, Live Streams, webinars, and more, it is evident that this is the age of video supremacy. Given this exponential rise of video content in modern times, more and more online content marketers are looking for compelling ways to include video content in their digital marketing strategy. From promoting a product or service, increasing engagement with clients, or extending their reach on social media platforms, video content marketing is flexible and accessible. In addition, it presents an influential lead over your competitors when executed…

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Bing 

Bing Uses Click Through Rate In Ranking Algorithm

Bing has just confirmed at SMX East that they use click through rate (CTR) in their ranking algorithm. I personally walked over to Steve Tullis, Senior Program Manager Lead, Bing, Microsoft and asked him if he really said they use click through rate in the ranking algorithm. He said, yes we do – but it […] Bing has just confirmed at SMX East that they use click through rate (CTR) in their ranking algorithm. I personally walked over to Steve Tullis, Senior Program Manager Lead, Bing, Microsoft and asked him…

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