You are here

Author: news

Bing 

Bing Previews Rich Search Experience For Windows 8

news

Windows 8 is almost ready to hit the market. When it does it appears that it will deliver a new more “immersive” search experience, via Bing. In the video at the bottom of this page, Microsoft’s Stefan Weitz demonstrates that new experience on a Microsoft Windows 8 tablet (presumably a Surface device). Windows 8 Bing […] Windows 8 is almost ready to hit the market. When it does it appears that it will deliver a new more “immersive” search experience, via Bing. In the video at the bottom of this page,…

Read More
google 

Google Launches Android Data Safety

news

Google has launched “Data safety,” a way for Android developers to disclose the data practices and privacy their apps offer. Apple upended the mobile OS market when it introduced App Tracking Transparency (ATT) in an effort to give users more control over their data and how apps use it. Google soon followed suit, announcing it would implement its own take on a data privacy policy. The company launched Data safety Monday, providing a way for developers to disclose how their apps use customers’ data. Starting today, we’re rolling out the…

Read More
Social 

Facebook Will Pay For News in France

news

Facebook has said it will pay for news in France, a departure from the company’s previous stance. Facebook and Google have both received criticism for benefiting from the news industry, benefit they gain without paying. News organizations and legislators have started taking a harder stance against the practice in an effort to force Big Tech to pay for the content it uses. Despite previously being opposed to paying, Facebook has reached an agreement with the APIG, an alliance of French newspapers, according to International Business Times. The agreement “means that people on Facebook…

Read More
Latest News 

Bitcoin Hits Record High

news

Bitcoin reached an all-time high Wednesday, crossing the $66,000 threshold and blowing past the previous high of $64,889 in April. Bitcoin is the most well-known and most-valuable cryptocurrency. Like the entire crypto market, it has had its ups and downs over the last few months. Threats of regulation, a ban in China and concerns over the environmental impact of mining have all taken a toll on the price. As CoinDesk points out, the latest rally is likely being driven by “the launch of the ProShares Bitcoin Strategy ETF, the first exchange-traded fund approved by…

Read More
Marketing 

SEC Closes Investigation Into GameStop Stock Fiasco

news

The SEC has investigated so called “meme stocks,” such as GameStop’s epic run, ultimately deciding there was no wrongdoing. GameStop made headlines early this year when its stock skyrocketed. The frenzy was driven by investors on Reddit pumping the stock. AMC, Blackberry and Bed Bath & Beyond also saw their stocks driven up, thanks to individual stock traders. The phenomenon cost Wall Street who had shorted the stocks billions of dollars. The SEC investigation, however, has proven the buying frenzy was driven by individual investors, meaning there was nothing illegal about the trend…no matter…

Read More
SEO 

IndexNow – new initiative by Microsoft and Yandex to push content to search engines

news

Google seems to currently not be participating in this initiative. Microsoft and Yandex announced a new initiative today named IndexNow, a protocol that any search engine can participate in to enable site owners to have their pages and content instantly indexed by the search engine. Currently, Microsoft Bing and Yandex are the two search engines fully participating in the initiative but others are welcome to adopt this open protocol. IndexNow allows “websites to easily notify search engines whenever their website content is created, updated, or deleted,” Microsoft wrote on its blog. The…

Read More
SEM 

How to get started in Google Analytics 4

news

Transitioning from Universal Google Analytics to Google Analytics 4 can seem daunting, but if you start to organize your data strategy now, the transition can be seamless and easy. The one constant in website data is it’s always changing, and Google Analytics is no different. In October, Google announced the release of Google Analytics 4 (previously called App + Web), billing it as an analytics tool that provides smarter insights to improve ROI as digital marketing moves to a cookie-less world. After an announcement like this, the first question every digital marketer…

Read More
Bing 

Bing Brings Quora Content Into Its Social Sidebar

news

Bing continues to expand the content that may show up in its social sidebar, with news today that its Quora integration is complete. The integration involves Bing showing top Quora contributors in the sidebar when there’s Q&A content on Quora that’s related to the Bing search term, much like the sidebar might show content from […] Bing continues to expand the content that may show up in its social sidebar, with news today that its Quora integration is complete. The integration involves Bing showing top Quora contributors in the sidebar when there’s…

Read More
google 

Google rolling out continuous scroll on mobile

news

This is gradually rolling out today for most English searches on mobile in the U.S. Google’s mobile search results now offer infinite scroll, what Google is calling continuous scroll. So as you scroll, Google will not show you the “more results” button when you reach the bottom of the page, instead, Google will just load the next page of results automatically. Google said “with this update, people can now seamlessly do this, browsing through many different results, before needing to click the “See more” button.” Google added that while “you can often find what…

Read More
Social 

Twitter Tweaks Algorithm and Adds New Features to Bolster Performance Ads

news

Twitter is tweaking its algorithm and adding new features as it works to bolster its performance advertising business. Performance advertising is Twitter’s solution to continued growth. With an emphasis on rapid and quantifiable sales generation, the company hopes performance ads will help it double its revenue by 2023. In order to prove its value to companies looking to sell via its platform, the company needs its algorithm to properly target potential buyers. The company told Reuters it is tweaking the algorithm that determines what ads users see as part of its new…

Read More