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Day: August 6, 2018

google 

Google to yank advertisers’ option to exclude all mobile apps from display campaigns

news

It will not be possible to use adsenseformobileapps.com or other controls to keep mobile Display ads from showing on all apps, including interstitial ads. This article has been significantly updated to reflect changes that will be clarified in the Google Ads help center. When Google Ads (formerly AdWords) uses the word “simplify,” waves of concern ripple through the paid search community that the opposite will be true, controls will be lost and campaign performance will be affected negatively. The latest torment is coming from Google’s move to “simplify” targeting controls…

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SEO 

You need 23 keywords in a blog post to rank well. Not.

news

As a search engine optimization (SEO) content writer who participates in many SEO-related Facebook groups, I am frequently asked the same question: “How many keywords should I use in my posts?” People seem to be looking for an exact number or percentage that defines an ideal “keyword density” for web pages and blog posts. They feel there is a sweet spot, and if they hit it, the traffic will come pouring in! Sadly, that’s not exactly the case. In fact, keyword density is a useless metric when it comes to…

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World 

5 Ways to Boost Your Brand Using Social Media Polls

news

If you’re managing a small business or start-up brand on social media, getting people to interact with you can be challenging. This is where polling comes in handy since it encourages engagement and improves the visibility of your brand. Social media platforms such as Facebook, Twitter, or Instagram, have polling features that you can tweak and use to listen to your target audience, similar to doing marketing research. Because choices are provided, users can participate in the polls without fear or apprehension of giving a wrong answer. And since replies…

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