60% of Perplexity citations overlap with top 10 Google organic results
With Perplexity referrals growing 40% month-over-month, new research looks at how SGE and Perplexity differ. Sixty percent of citations on AI search engine Perplexity overlap with the top 10 Google organic search results, according to a new analysis. Healthcare had the highest result overlap – 82%. Both Perplexity and Google cite authoritative sites like the Mayo Clinic and the National Institutes of Health. Restaurants had the lowest overlap – 27%. Why we care. This finding may seem a bit surprising considering an analysis that found 94% of Google Search Generative Experience links…
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