Google declared a monopoly: industry reactions and implications
Digital marketers highlight uncertainties about long-term implications, potential market disruptions, and challenges in determining meaningful penalties. Yesterday the ruling passed that Google is a monopoly after the 10 week trial that occurred last year. Here are the key reactions from search advertisers: Google’s Appeal and the Future Legal Battle Julie Bacchini, president and founder, Neptune Moon, underscores that while the court ruling declaring Google a monopoly is significant, the real impact will emerge during the remedy phase and Google’s inevitable appeal. “Google will appeal (and they said they will in their comically bad statement…
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